Today, we are thrilled to announce the launch of A Quartet of Expressions, a brand new collection of Beetle Chairs in a stunning assortment of four limited-edition upholstery variants. Each chair features a signature medallion with a unique serial number to emphasize the chair’s rarity as part of this limited edition release. Available in the United States exclusively through SUITE NY. 

Each variant is designed to evoke a specific atmosphere through color, material, and texture, creating a tactile experience. In describing the process behind the series, GamFratesi explains: “We always knew the Beetle Chair was a versatile piece of furniture, but it has been really interesting to see just how well these four editions evoke such different moods and ambiences just by deploying different materials, colors and textures.”

The double-threaded Sahco upholstery combines thick bouclé and chenille yarns to offer a layered, two-tone take on white for the palest chair in the GamFratesi Edit. The woven structure of the fabric creates a vibrant texture that is not only visually impressive, but pleasing to the touch, as well. The only option in the series that is paired with antique brass legs, this innovative upholstery offers something entirely different from the rest of the collection. Exuding a stylish simplicity, the chair is instantly poised to become an ideal piece within the modern home.

In deep green Chenille upholstery, we find the darkest of the four variants in the series, as well as the first time the iconic Beetle chair has ever been upholstered in chenille fabric. This unique material offers a vibrant, dynamic texture, adding depth to this elegant design. Chenille’s soft handfeel pairs wonderfully with the Beetle’s black conic legs, establishing a harmonious relationship between materials and components. Aesthetically, chenille embodies a natural tranquility, with an organic feeling that is both contemporary and bohemian all at the same time, which adds a sense of richness to any space.

Dreamy and versatile, the Beetle feels utterly timeless when adorned in beautiful, natural beige velvet, a material which GUBI is often known to use. The subtle, neutral tone is incredibly soothing to look at while simultaneously offering unmatched versatility. Soft and inviting, this new Velvet upholstery option lends a sense of gentleness and fluidity to Beetle’s sculptural form, a marriage of shape and material that can only be described as complete perfection. Ideal for both modern and vintage settings, nothing is off limits for this chic and adaptable rendition.

Bouclé is one of our absolute favorite materials, and a seemingly obvious choice to elevate such a timeless design. Both visually stunning and texturally pleasing, the Beetle Chair becomes entirely irresistible in this enticing new upholstery option, which allows this simple design to move slightly away from minimalism and become a touch more ornate. Composed of a fabric made from yarn with a looped ply, Bouclé is a natural choice when looking to add character and dimension through upholstery. The fabric’s cool gray hue and muted, minimal tones evoke an atmosphere of serenity, while offering a deeply comfortable tactility and a soft surface.